After focusing on content marketing in the last edition, today’s #SundayMusings w/ Shore Branding focuses on some of the latest and greatest write-ups I’ve seen on digital marketing over the past few weeks.
#1 – “Using Social Media to Influence Your Brand Image” – via TheSocialMediaHat.com
Premise: Understanding what your brand image is and how social media can play such an important role in building that image is crucial in today’s world. Social media connects you with millions of people from around the world and can have an immediate and enormous impact on your brand and business … when done correctly; by engaging with your audience, having meaningful content, etc.
Thoughts: While a little bit older than we typically use here on Sunday Musings, The Social Media Hat is a great resource for digital marketing. This write-up takes a branding angle on your digital marketing efforts and how said efforts can impact your brand image. Whether you are looking to share opinions, looking for recommendations, or sharing other people’s work, social media can help take your brand to another stratosphere. [Read more…]